An Alcoholic Drinks Wholesaler with Two Functions
An alcoholic beverage retailer such as Enomoto is usually classified as a “distributor (wholesaler)” that distributes drinks to local liquor stores and mass retailers, or as a “retailer for businesses” that distributes alcoholic beverages to restaurant, food, and beverage businesses, such as bars . The type of license the company has determines what it can do. For instance, only distributors are allowed to directly purchase alcoholic beverages from manufacturers. Conversely, distributors cannot directly sell drinks to restaurant, food, and beverage businesses.
Enomoto is an alcoholic beverage retailer that has both licenses. From the point of view of our business core, you could say that Enomoto is a retailer for businesses with a distributor license. Our unique position offers various advantages, such as the fact that we can provide firsthand information related to alcoholic beverage manufacturers or supply products at a discount rate to our restaurant, food, and beverage business clients.
Is the major difference between Enomoto and other alcoholic beverage retailers clear now?
The main job of distributors (wholesalers) is to purchase alcoholic beverages from manufacturers and distribute them to “retailers,” such as liquor stores, supermarkets, convenience stores and mass retailers. Around 250 small and large companies are licensed as alcoholic beverage distributors. Since acquiring a new license is extremely difficult, many of the license holders are companies that evolved from brewing businesses or old, established companies.
Retailer for Businesses
The main job of a retailer for businesses is to distribute alcoholic beverages to “restaurant, food, and beverage businesses” that are involved in the sale of alcoholic drinks, such as izakaya taverns, bars that charge a surcharge , bars, and hotels . A retailer for businesses is the supplier when karaoke boxes and cafes sell alcoholic drinks.